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Slim Spirit Announces Distribution Partnership with M.S. walker of Massachusetts

Posted on  | June 18, 2012   Bookmark and Share
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Continuing a program of rapid expansion, San Francisco’s homegrown Slim Spirit LLC announces a new distribution partnership with M. S. Walker of Massachusetts.  Adding Slim Vodka, Tequila, Rum, and Gin to its highly regarded portfolio, M. S. Walker ensures a position at the very forefront of the vibrant diet adult beverage market.The Slims remain the only full line of low-cal, zero carb spirits that can be sipped, mixed, and shot.

Utilizing Slim Vodka, Tequila, Rum, and Gin, professional bartenders and at-home hosts mix custom low-cal variations of traditional cocktails.  Martinis to Mojitos, SlimSpirit.com offers a wealth of diet cocktail recipes to help Slimterns stay Slim and have fun.  According to Slim spokesperson Mike Dean, the Slims appeal to members of the Fitness Generation aged 21-45, enjoying a customer base that is 40% male and 60% female.  “The Slims offer a low-cal, mellow cocktail platform,” Dean says, and “we work hard to ensure the price point remains accessible.”

Slim Vodka, Rum, and Gin retail for $14.99 (750ml).  And Slim Tequila sells for $18.99 (750ml).
By offering a complete portfolio of diet Slim Spirits, the company is able to offer a comprehensive bar program that helps bar managers add a Slim cocktail menu to their existing beverage lineup.  Dean explains, “we print our own complimentary Slim cocktail menu inserts for our bar and restaurant customers—no fuss, no muss: your Slim diet cocktail program is ready to go out of the box.”Off-premise, the versatile Slim Spirits lead the modern party lineup by enabling hosts to mix any of the cocktails favored by their guests.  To add a fun twist to any get-together, unique Slim cocktail recipes are included with each bottle.  Founded by a bartender, Slim remains committed to the craft.

June 18, 2012


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