Beam & Courvoisier Celebrate Summer

Summer Soirée Event Commemorates First Anniversary of Courvoisier Rosé Launch

On July 19th, Courvoisier invited guests to commemorate the first anniversary of the launch of Courvoisier Rosé, a blend of French red wine grapes and Courvoisier Cognac. Held at Toy restaurant in the Meatpacking District, the Courvoisier Rosé Summer Soirée featured summer cocktails including Crimson & Clover, Bijou Rosé and Blackberry Beret created exclusively for the event. “We couldn’t think of a better way to celebrate the first anniversary of Courvoisier Rosé than with a fun summer soirée in New York City,” said Carlo Coppola, Metro New York Sales Manager, Beam.

Celebrity guests who stopped by the event to celebrate included Oscar-nominated actress Taraji P. Henson; Empire Girls star Adrienne Bailon; Basketball Wives’ Jennifer Williams and singer Kat DeLuna. “The ladies sipped signature Courvoisier Rosé cocktails and DJ Brooklyn Dawn spun mixes specifically for the fête,” said Coppola.

In its first year, Courvoisier Rosé has exceeded expectations. The popularity of the spirit continues to grow with both consumers and bartenders, who have found it to be ideal for summertime sipping and as an ingredient to take cocktails to a new level.

[Show picture list]