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Gallo & Empire Kick Off William Hill North Coast

Posted on  | February 19, 2014   Bookmark and Share
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Empire Merchants has been selling William Hill’s Napa tier of wines for the past five years, building great brand recognition on- and off-premise. Nationwide, over 35 million glasses of William Hill Chardonnay have been poured on-premise in those years. With strong brand recognition, E&J Gallo and Empire Merchants have now proudly launched the line extension, William Hill North Coast wines. The line of approachable wines currently features a Cabernet Sauvignon and Chardonnay.

E&J Gallo’s Joe Gallo recently attended a kick-off event at Lincoln Center and was joined by Charmer Sunbelt executives Ray Herrmann and Charles Merinoff. The event also included a donation presentation from Empire Merchants to the Food Bank for New York City.


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