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Penfolds House Takes Over NYC

Posted on  | November 21, 2014   Bookmark and Share
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Penfolds Winery sets up shop in the Villard Mansion to introduce its latest vintage.

Since 1991, Penfolds has been offering a unique after-sales service, assessing more than 120,000 bottles of Penfolds to-date through Re-Corking Clinics held around the world.

This year, the brand’s 170th anniversary year, there were two American Recorking Clinics: New York and Los Angeles, with more than 400 bottles of Penfolds assessed.

The New York Clinic took place on October 14th and 15th, as Penfolds transformed the Villard Mansion in Midtown Manhattan into the Penfolds House, with artful displays of classic Penfolds advertisements and flights of Penfolds on view. More than 20 collectors and restaurateurs brought their red Penfolds wines aged 15 years or older for review. Penfolds Chief Winemaker Peter Gago made a visual inspection of over 75 bottles of wine and if necessary, topped-up individual bottles. These bottles were certified, stamped and re-sealed. Experts from Christie’s Auction House then were on hand to help determine value and investment potential. Gago said, “The experience is as fresh as it was back in the beginning—no two Clinics have been alike, no two stories the same.”

Invited media and re-corking attendees also enjoyed the opportunity to attend educational wine seminars, with topics including wine closures, Riedel wine glassware and one presented by Christie’s on wine investigation.

Peter Gago and DLynn Proctor, Penfolds Winemaking Ambassador, Americas, and representatives from Treasury Wine Estates also celebrated the release of the latest Penfolds luxury wines, including the 2010 Grange.


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