Beringer and Food Network Kick Off New Sponsorship Campaign in NJ
Posted on | September 9, 2015
Written by | BevNetwork
Food Network’s show “Chopped – Grill Masters” and Beringer Vineyards joined forces on August 7th as they launched new packaging of Beringer Founders’ Estate, as well as the sponsorship campaign with Food Network. R&R Marketing/Charmer Sunbelt celebrated the new package, new marketing platform, and the new wine aesthetic, with managers and sales representatives creating original BBQ sauce masterpieces that were judged during a celebratory meal.
Michael Giulini, Tori Basso, Michelle Waleck, John Keary, Nicole Velez, Jay Mackiewicz, Ron Melillo, Wei Liu and Rob Contino, all Treasury Wine Estates
Victoria Pologruto, R&R Marketing; and Hank Feeney, R&R Marketing/Charmer Sunbelt, both winners of the Beringer Founders BBQ Sauce Challenge
Jon Malone, R&R Marketing, mixing up his entry for the Beringer Founders’ BBQ Sauce Challenge
Beringer presented new packaging as well as the sponsorship campaign with Food Network’s show “Chopped – Grill Masters”