Brand Profile

Brand Profile: ‘All In’ For the Rothschild Family

Tuesday, April 23rd, 2013

Three branches unite, for the first time ever, to create superlative ... read more>

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Brand Profile: Roots That Run Deep

Monday, April 1st, 2013

The House of Mandela wines may be new, but they are steeped in a long history that is as rich as the African ... read more>

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Brand Profile: Rutini, Powered by Malbec

Wednesday, November 14th, 2012

One of Argentina’s oldest wineries gears up for expansion. With Malbecs-Come-Lately sprouting up on American shelves like mushrooms after rain, here is a brain teaser: What is the best-selling Malbec in its modern homeland of Argentina? The answer is Rutini. The brand—imported to the U.S. along with its second label, Trumpeter, by Pasternak—may still qualify ... read more>

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Brand Profile: Success Inside the Box

Friday, October 5th, 2012

DFV’s Bota Box Leads the Booming Genre. Aside from screwtops, no other category has more profoundly changed the U.S. wine landscape in recent memory than 3L bag-in-box wines. As surely and steadily as table wine consumption has risen, 3L boxes have grown even faster. Shops of all sizes and orientations continue to make room for ... read more>

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Brand Profile: Skinnygirl Has More Fun

Monday, September 10th, 2012

The Successful Line Continues to Expand, Broadening a Loyal Fan Base Skinnygirl Cocktails, created by entrepreneur and bestselling author Bethenny Frankel, exploded onto the spirits scene in 2009. Skinnygirl Margarita is the flagship product, a ready-to-serve revolution in a bottle. Beam Inc. acquired the brand in 2011, and set about expanding not only the geographic ... read more>

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Brand Profile: Sunshine in a Bottle

Monday, September 10th, 2012

Soleil Mimosa Breaks New Ground In Sparkling Wine. The story of Soleil (formerly branded St. Clair) Mimosa is one of French ingenuity and American hard work. Winemaker Hervé Lescombes relocated from Burgundy, France to New Mexico in order to start a winery in 1981. Today, Southwest Wines, also called St. Clair Winery, is situated in ... read more>

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Brand Profile: SHFT, From Paso With Purpose

Thursday, August 16th, 2012

While it is a classic G-S-M blend, the Tempranillo makes it 'uniquely ... read more>

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Brand Profile: Wines for a New Generation

Monday, August 13th, 2012

Fresh Trio from Diageo Chateau & Estate Wines Targets a Younger ... read more>

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Brand Profile: House Jam, It’s All About Fun, Inside and Out

Thursday, May 31st, 2012

Brands aren’t created overnight—even if they spring from sudden inspiration. The genesis of WineWave’s House Jam line came back in 2007, out of owner Jack Cacciato’s desire to be bold and ... read more>

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Brand Profile: Folie Takes Sonoma

Wednesday, May 30th, 2012

Napa Valley's successful Folie à Deux brand moves to the appellation next ... read more>

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