Mechanical Specifications


Full Page: Trim Size: 8 1/4” x 10 7/8”. Bleed size (full page): 8 3/4”x 11 3/8”. 2-Page Spreads: Trim size: 16 1/2” X 10 7/8”. 2-Page spread: Bleed size: 17 1/2” X 11 3/8”. Supply spread ads as singles pages. Keep live matter 1/4” from trim edge and  from gutter trim. 1/3rd Page: Trim Size: 2 5/8” x 10 7/8”. Live Area: 2 1/8” x 10 3/8”. Bleed size: 3 1/8” x 11 3/8”. Spine: Trim size: 10 7/8” x 1 1/4”. Live area: 7” x 1 1/4”. Bleed Size: 11 3/8” x 1 3/4Media Kit 2014 Mechanical Specifications


Supplied Inserts

(for perfect bound publications) Single leaf or 2-page inserts should be delivered untrimmed at 8 1/2” x 11 1/8”, and printed on an 80lb. text weight or heavier stock. Inserts of 4-pages or more should print on a 50lb. text weight or heavier stock and deliver untrimmed and folded to 8 1/2” X 11 1/8”. Inserts that fold-out require special handling, please contact Lee Stringham at (800) 573-9000 for specifications. All inserts jog to top page; allow 1/8” per page across gutter for double sheets. Keep live matter 1/4” from all trim edges. Backed up double-leaf inserts must be furnished flat. Insert cartons should be clearly labeled with publication name, issue date, quantity per carton, total cartons, total insert quantity, name of advertiser, and distribution instructions. Proofs not marked for trim will be trimmed at publisher’s discretion. Supplied inserts are subject to evaluation. Please submit sample copies for evaluation and approval 3-weeks prior to binding. Publisher reserves right to charge advertisers for inserts requiring trim adjustment before binding. Inserts causing delay in binding are subject to additional charges.

Electronic File Specifications

Materials necessary for quality offset printing can be submitted Electronically. Macintosh based application files preferred. Additional charges may be incurred for other platforms or files that require digital file manipulation. Electronic files can be accepted in the following formats: Hi-resolution Adobe Acrobat PDFx-1A, Adobe CS5 In-Design, Illustrator, Photoshop formats. Include all printer/screen fonts and linked artwork. All artwork should be saved as TIFF or EPS, with a minimum of 300 dpi resolution. Color artwork should be in CMYK mode. Digital color proofs or laser file printouts must accompany all files sent.

Accepted Media

Hi-Res PDF files are preferred. E-mail files are accepted but must be no larger than 10MB. Files can also be sent via FTP; contact us for protocols. All materials to be received no later than the 5th of the month prior to the issue date.

* Send Ads to:

Larry Lee
Art Director
Beverage Media Group, Inc.
152 Madison Avenue, Suite 600
New York, NY 10016
(212) 571-3232 ext. 7950
fax: (212) 571-4443

* For deadline extensions and production questions please contact:

Lee Stringham
Print Services
Manager, at (212) 571-3232 ext. 7966

Download the Mechanical Specifications for 2016 in .pdf format
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