Articles Related To Diageo

Raising the Barrio

Thursday, May 23rd, 2013

Wine, beer and spirits marketers embrace a brave new multi-culti ... read more>

Tags: Bacardi, Buchanan Whisky, Budweiser, Chêne Bleu, Ciroc Vodka, Coco Mambu, culture, D'Usse, Diageo, El Jimador, Empire Merchants, Heineken, Hennessy, Jay-Z, Johnnie Walker Black, Jorge Posada, LeSutra, Malibu Red, Moscato, multi-culturalism, Ne-Yo, Polite Provisions, red wine, Rosé, rum, RumChata, Southern Wine and Spirits Nevada, Tecate, Tequila, Tequila Avion, The Flavor Lounge, Timbaland, TY KU sake
Posted in Beer, Culture, Spirits & Mixology | No Comments »

Diageo Announces Appointment of Ivan Menezes as CEO

Tuesday, May 7th, 2013

Diageo has just announced that Ivan Menezes will be appointed Chief Executive Officer of Diageo, effective July 1st, 2013. Current CEO Paul Walsh will step down from the Board at the September 2013 Annual General Meeting and retire June 30th, 2014. In his last 12 months, his focus will be on transitioning critical partner and ... read more>

Tags: Appointment, CEO, Diageo, Ivan Menezes, Paul Walsh
Posted in Business and Strategy, Newsfront | Comments Off

George Dickel Celebrates New Release and Hulu Show

Friday, March 22nd, 2013

NYC Bartender at Raising the Bar Party 2

On February 19th, bartenders and mixologists and key customers gathered at 82 Mercer for the launch of George Dickel Rye, hosted by Diageo Master of Whisky Gerry Graham and George Dickel Master Distiller John Lunn. While enjoying unique cocktails using George Dickel 8, 12 and Rye, guests also got a sneak peek at the new ... read more>

Tags: Diageo, George Dickel, John Lunn
Posted in Past New York Events | Comments Off

African Heritage Diageo Team Celebrates Black History Month

Thursday, March 21st, 2013

Â© Mykwain Gainey, www.mykwain.com, Diageo, A.H.E.A.D, 2013

Diageo & Atlantic Wine & Spirits Team Up for Multicultural Blitz On February 13th and 14th, more than 50 members of the AHEAD community celebrated Black History Month in New York City. The acronym stands for the African Heritage Employees at Diageo, and the mission is to nurture inclusiveness and diversity, to value authenticity and ... read more>

Tags: AHEAD, Atlantic Wine & Spirits, Black History Month, Diageo
Posted in Past New York Events | Comments Off

Proximo Takes On U.S. Distribution of Jose Cuervo

Friday, March 1st, 2013

Proximo will take control of the US distribution of the Jose Cuervo Tequila brand starting July 1st, ... read more>

Tags: Diageo, distribution, Jose Cuervo, Proximo
Posted in Newsfront, Spirits & Mixology | Comments Off

Beaulieu Vineyard ‘Give & Give Back’ Program “Yams” It Up For Hunger Relief

Monday, January 21st, 2013

Hunger in America is real and the statistics are startling. One in six Americans do not have access to enough food, and 17 million children in America go hungry each day. Right here in the Big Apple, nearly 1.5 million New Yorkers live in poverty, struggling to put food on the table. Beaulieu Vineyard (BV), ... read more>

Tags: Atlantic Wine & Spirits, Beaulieu Vineyard, BV, City Harvest, Diageo
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Diageo & Atlantic Present Check to East Harlem Presents

Monday, January 21st, 2013

On December 6th, Diageo and Atlantic Wine & Spirits representatives presented a check to Rafael Benavides, East Harlem Presents executive producer. East Harlem Presents’ mission is to make arts an integral part of neighborhood growth for now and the future and to stimulate interest in the performing and fine ... read more>

Tags: Atlantic Wine & Spirits, Diageo, East Harlem Presents
Posted in Past New York Events | Comments Off

USBG Announces Second Year of World Class U.S. Sponsored by Diageo

Thursday, January 17th, 2013

In three steps, bartenders and mixologists can register online at DiageoWorldClassUSA.com for a chance to be awarded the title of USBG & World Class U.S. Bartender of the ... read more>

Tags: Diageo, USBG, World Class U.S.
Posted in Newsfront, Spirits & Mixology | Comments Off

Small Gets Bigger: The Craft Distillery Movement Keeps Growing

Thursday, January 3rd, 2013

It may be a dark and chilly winter in most of the country about now, but for the small distillers of the country, things definitely have the feel of spring. All over, little buds of growth are evident, as new ventures slowly emerge, and established small distillers expand their portfolios and survive to distill another ... read more>

Tags: Bloomery Plantation Distillery, bourbon, Bulleit, Charbay, Chatham Imports, craft distilling, craft spirits, Death's Door Spirits, Destieria Serralles, Diageo, evan Williams, George Dickel, gin, Heaven Hill Distilleries, Larceny, Ransom Spirits, Re:Find, Southern Wine & Spirits, spiriits, Tito's Handmade Vodka, Tuthilltown Spirits, whiskey
Posted in Business and Strategy, Spirits & Mixology | Comments Off

Bushmills and Guinness Fire Up St. Patrick’s Day in NYC

Friday, April 20th, 2012

Diageo worked with Empire Merchants to jointly promote Guinness and Bushmills in the week leading up to and on St. Patrick’s Day. In addition to programs in 11 targeted local accounts, Diageo executed a Guinness/Bushmills Boomer and Carton Pub Crawl with WFAN in four NYC accounts. WFAN raffled three trips to Ireland sponsored by Guinness, ... read more>

Tags: Bailey's, Bushmills, Diageo, Guinness, St.Patrick's Day
Posted in Past New York Events | Comments Off