Articles Related To Ecommerce

Talkin Tech: Balancing Act

Monday, July 7th, 2014

Purchasing correctly for satisfied customers: e-orders does the ... read more>

Talkin Tech: To App or To Optimize

Wednesday, June 4th, 2014

According to a 2013 mobile app usage study by Compuware, on average, just 16% of users try a given app more than twice if it doesn’t immediately hold their ... read more>

Talkin Tech: Updating Inventory

Monday, May 5th, 2014

Accuracy in POS can optimize ... read more>

Talkin Tech: Google Likes It When You Act Natural

Monday, April 7th, 2014

If you have a website, and you’ve either conducted research on how to market your store online or have spoken with someone on the subject, it’s likely you’ve come across the term “search engine optimization” (SEO).  In short, SEO refers to the various facets of your site that make it attractive to search engines, who, ... read more>

Cultivating Repeat Business Selling Wine Online

Wednesday, January 15th, 2014

Selling wine online can be a challenging proposition, but the stores experiencing the most long-term success have found ways to access a steady stream of new clients while cultivating repeat business.  As more licensed retailers enter the market, organic search traffic is becoming crowded and free directory listings on Wine-Searcher and Snooth are not as ... read more>

Talkin Tech: Third-Party Wild Cards

Thursday, September 26th, 2013

Should unlicensed marketers profit from the sale of wine? Advertising online is an important part of any serious online retailer’s marketing mix. The options for a store start with the major search engines, but search marketing can be an expensive choice as the competition for keywords is intense. Increasingly niche websites are opening up where ... read more>

Talkin Tech: One Million Orders Later

Tuesday, July 23rd, 2013

It was more than 15 years ago that the first order was placed online at BevNetwork.com. That was back in the heady days of the dot com bubble and online ordering in the liquor industry was maybe a little ahead of its time. Back then it didn’t seem unusual that stores were being paid to ... read more>

BeverageMedia.com Processes One Millionth Electronic Order

Thursday, July 11th, 2013

Poised for accelerated growth, the company leads the next generation of technology ... read more>

Talkin Tech: Like Starting Over – Rebuilding Traffic after the Demise of Amazon Product Ads

Tuesday, June 25th, 2013

In his classic text on the history of California wine, Leon Adams described the cycles of boom and bust that characterized the early days of that state’s budding wine industry. Sometimes it feels like he might as well have been discussing the options for selling wine online for retail stores. Recent changes in the available ... read more>

Talkin Tech: Sell, Retain, Repeat…

Thursday, May 30th, 2013

Today few people raise an eyebrow at the thought of selling or purchasing wine online. Some of the largest online retailers’ websites have served consumers for over a decade and a half. A quick scan at Wine-Searcher.com also reveals there are now over 12,000 outlets in the United States showcasing their products online. The increasing ... read more>
 
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