Articles Related To Shopping Feeds

Talkin Tech: Like Starting Over – Rebuilding Traffic after the Demise of Amazon Product Ads

Tuesday, June 25th, 2013

In his classic text on the history of California wine, Leon Adams described the cycles of boom and bust that characterized the early days of that state’s budding wine industry. Sometimes it feels like he might as well have been discussing the options for selling wine online for retail stores. Recent changes in the available ... read more>

Talkin Tech: Sell, Retain, Repeat…

Thursday, May 30th, 2013

Today few people raise an eyebrow at the thought of selling or purchasing wine online. Some of the largest online retailers’ websites have served consumers for over a decade and a half. A quick scan at Wine-Searcher.com also reveals there are now over 12,000 outlets in the United States showcasing their products online. The increasing ... read more>

Talkin Tech: The Giants of Comparison Wine Shopping: Amazon and Google Shopping

Monday, March 25th, 2013

It wasn’t so long ago that wine stores could afford to be complacent about their websites. Online traffic would likely find them from a product search on a search engine or wine directory site, competition wasn’t too bad and Google Product listings were free. It was tempting for retailers to treat online orders as less ... read more>

Talkin Tech: A Coming of Age for Online Wine Sales

Monday, October 1st, 2012

The online selling of products appears to be entering a new period of maturity where it can no longer fly under the radar. Two recent events have highlighted that eCommerce has become a significant part of consumer activity in the US. The first is that Amazon has agreed to collect sales tax for a number ... read more>

Talkin Tech: Google Drops Alcohol from Product Listings

Monday, July 16th, 2012

Last month, without much notice, Google dropped all wine, beer and liquor from their product listing service. This move was in connection with a change to their free Google Product Search service which is becoming a paid advertising service called Google Shopping. Google Products represented between 10-15% of eCommerce revenue irrespective of the size of ... read more>

Talkin Tech: Chasing the Omni-Present Consumer

Tuesday, November 1st, 2011

As we enter the holiday season retailers are struggling to keep up with the constantly evolving online consumer. The challenge used to be how a retailer could maintain a consistent experience in the store and on the web, with email marketing and print ads. Now those customers spend their time on even more channels like ... read more>
 
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