Articles Related To The Find

The Find: August 2014

Thursday, July 31st, 2014

180-YEAR-OLD RECIPE REBORN: TANQUERAY OLD TOM GINReaching deep into the distillery’s history, Tanqueray Master Distiller Tom Nichol has drawn inspiration from Charles Tanqueray’s closely guarded 1835 recipe for Old Tom Gin. In the history of gin, the Old Tom style bridges the flavor gap between the original, malty Dutch genevers and the more juniper-forward London ... read more>

The Find: July 2014

Wednesday, July 2nd, 2014

EL JIMADOR KICKS INTO WORLD CUP GEAR For the third straight year, El Jimador Tequila is releasing commemorative soccer bottles in lanco and Reposado expressions (line-priced with regular bottlings). This summer being the World Cup, though, the brand is ramping up further—with social media activations, in-store promotions, sweepstakes and coupons (where legal). Also, teaming with ... read more>

The Find: June 2014

Wednesday, May 28th, 2014

GLENGOYNE SAYS GOODBYE TO ITS LOW PROFILEIt’s safe to say that Glengoyne is one of the more underrated single malts in the U.S. market. The 181-year old distillery, purchased by Ian MacLeod from the Edrington Group in 2003, has been steadily increasing production—from 10,000 cases to 40,000 in a decade—and is increasingly pulling in gold ... read more>

The Find: May 2014

Monday, May 5th, 2014

DEWAR’S GEARS UP FOR THE FUTURE WITH A HERITAGE-DRIVEN MAKEOVER One of the world’s most beloved blended Scotch whiskies—Dewar’s—has launched a new visual identity under the banner “True Scotch Since 1846.” The new look begins with a distinctive shape for each bottle in the range; detailing and product information were sourced from the distillery archive ... read more>

The Find: April 2014

Thursday, April 3rd, 2014

IMPERIAL BRANDS & SAMMY HAGAR HOIST NEW RUM Sammy Hagar’s newest premium spirit, Sammy’s Beach Bar Rum, is set to rock via a marketing deal with Imperial Brands, the U.S. importer and marketer of Sobieski Vodka. As with Hagar’s Cabo Wabo Tequila, the rum is steeped in authenticity as well as star appeal. A part-time ... read more>

The Find: March 2014

Thursday, March 13th, 2014

FLAVORS: GETTING CROWDED OR JUST GETTING CRAZY?Among the many revealing stats in DISCUS’s review of the 2013 spirits market, this one stood out: flavored whiskies accounted for 45% of whiskey volume growth. So, as fast as whiskey overall is growing, nearly half of that is being driven by flavors. Cinnamon and honey are now tried ... read more>

The Find: February 2014

Sunday, February 2nd, 2014

BELVEDERE VODKA LIGHTS UP THE NIGHT(CLUB) Via LED technology and laser-cut glass, Belvedere Silver Saber is literally lighting up the night. Following the path blazed by Belvedere Night Saber, the latest—and more luminous—evolution can grab attention from across a dark room, which, of course, is why it’s tailored for clubs with bottle-service menus. The bottle ... read more>

The Find: January 2014

Monday, December 30th, 2013

BEAM’S NEW ICE SURGE: PUTTING THE COOL IN CORDIALS The latest Beam innovation, Ice Surge Liqueur, takes the shot experience to a cool new level with the combination of fruit flavor and an icy mint blast. Available in Tropical Freeze (pineapple, mango) and Berry Blizzard (raspberry, blackberry, açai), the unique Ice Surge formula features a ... read more>

The Find: December 2013

Monday, December 2nd, 2013

DAMOISEAU AIMS TO EXPAND THE RHUM AGRICOLE MARKET The small, craft-ish category of Rhum Agricole has a new player: Rhum Damoiseau, the leading producer of Guadeloupe. Essentially the opposite of industrial rum distilled from molasses, Rhum Agricole production begins with aromatic fresh sugarcane juice and yields a more terroir-driven spirit. Damoiseau is bringing to the ... read more>

The Find: November 2013

Friday, November 1st, 2013

Liquids to look out ... read more>
 
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