Articles Related To The Find

The Find: April 2014

Thursday, April 3rd, 2014

IMPERIAL BRANDS & SAMMY HAGAR HOIST NEW RUM Sammy Hagar’s newest premium spirit, Sammy’s Beach Bar Rum, is set to rock via a marketing deal with Imperial Brands, the U.S. importer and marketer of Sobieski Vodka. As with Hagar’s Cabo Wabo Tequila, the rum is steeped in authenticity as well as star appeal. A part-time ... read more>

The Find: March 2014

Thursday, March 13th, 2014

FLAVORS: GETTING CROWDED OR JUST GETTING CRAZY?Among the many revealing stats in DISCUS’s review of the 2013 spirits market, this one stood out: flavored whiskies accounted for 45% of whiskey volume growth. So, as fast as whiskey overall is growing, nearly half of that is being driven by flavors. Cinnamon and honey are now tried ... read more>

The Find: February 2014

Sunday, February 2nd, 2014

BELVEDERE VODKA LIGHTS UP THE NIGHT(CLUB) Via LED technology and laser-cut glass, Belvedere Silver Saber is literally lighting up the night. Following the path blazed by Belvedere Night Saber, the latest—and more luminous—evolution can grab attention from across a dark room, which, of course, is why it’s tailored for clubs with bottle-service menus. The bottle ... read more>

The Find: January 2014

Monday, December 30th, 2013

BEAM’S NEW ICE SURGE: PUTTING THE COOL IN CORDIALS The latest Beam innovation, Ice Surge Liqueur, takes the shot experience to a cool new level with the combination of fruit flavor and an icy mint blast. Available in Tropical Freeze (pineapple, mango) and Berry Blizzard (raspberry, blackberry, açai), the unique Ice Surge formula features a ... read more>

The Find: December 2013

Monday, December 2nd, 2013

DAMOISEAU AIMS TO EXPAND THE RHUM AGRICOLE MARKET The small, craft-ish category of Rhum Agricole has a new player: Rhum Damoiseau, the leading producer of Guadeloupe. Essentially the opposite of industrial rum distilled from molasses, Rhum Agricole production begins with aromatic fresh sugarcane juice and yields a more terroir-driven spirit. Damoiseau is bringing to the ... read more>

The Find: November 2013

Friday, November 1st, 2013

Liquids to look out ... read more>

The Find: October 2013

Wednesday, October 2nd, 2013

HALLOWEEN LIQUID TREATS Halloween has developed into a holiday both kids and adults enjoy—in completely different ways. Spud Vodka adds some fresh seasonal flavor (and humor) to the holiday with a new Pumpkin Spice & Sweet Potato Vodka, replete with a grinning sweet potato jack o’lantern. And California-based Agave Underground Tequila offers a subtly spooky ... read more>

The Find: September 2013

Thursday, August 22nd, 2013

Find-worthy product launches, extensions and innovations in the spirits ... read more>

The Find: August 2013

Monday, July 29th, 2013

BRAZIL’S SAGATIBA CACHAÇA RETURNS TO THE U.S. Cachaça (pronounced ka-SHAH-sa)—the sugarcane spirit of Brazil and signature ingredient in the Caipirinha—is ready for its American close-up now that it is officially recognized by TTB and no longer needs to be called “Brazilian rum.” Campari is doing its part, re-introducing Sagatiba to the U.S. (now in New ... read more>

The Find: June 2013

Friday, May 31st, 2013

DOUBLE BLACK COMES TO AMERICA On the heels of the overwhelmingly response in the U.S., the recently re-released of the limited-edition Johnnie Walker Double Black Scotch blend is now a permanent part of the portfolio. “The deeper, more intense flavors of Johnnie Walker Double Black derive from the combination of selected aged, naturally smoky whiskies ... read more>
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