Articles Related To Treasury Wine Estates

Treasury Wine Estates Hosts Sales and Marketing Meeting at Citifield

Monday, August 22nd, 2016

On Monday, August 8th Treasury Wine Estates hosted a taste-‘n’-tour style kick-off to announce their marketing initiatives for FY 2017 at Citifield with Empire’s Wine & Spirits Division. After a general assembly led by Vice President Jim Casey, sales reps and managers were split into teams for interactive sales meetings in Citifield’s luxury suites. The ... read more>

Treasury Wine Estates Rings in 2016 at MSG

Monday, February 22nd, 2016

Treasury Wine Estates, now combined with Diageo Chateau & Estate, held their official kickoff event with Empire Merchants Metro NY, Empire Merchants Upstate NY and Breakthru Beverage of PA, where they discussed their combined portfolio and the future of Treasury. Over 250 people attended the meeting held at the Theatre at Madison Square Garden.   ... read more>

Penfolds House Returns to New York City

Wednesday, November 18th, 2015

Treasury Wine Estates’ Penfolds House pop-up in Manhattan unveils latest in the ... read more>

Treasury Wine Estates and Empire Merchants Celebrate New Food Network Sponsorship

Wednesday, August 26th, 2015

On August 7th, Empire Merchants and Treasury Wine Estates kicked off Beringer Founders Estate new packaging and marketing platform with the Food Network’s “Chopped-Grill Masters” by hosting an outdoor BBQ and sales presentation. Distributor reps and managers celebrated their F15 success, and tasted the new Pinot Noir by Sledgehammer and the new Sauvignon Blanc from ... read more>

Treasury Winemakers Tour NY

Wednesday, May 20th, 2015

Five top winemakers join Empire Merchants to taste and educate the New York City ... read more>

Penfolds House Takes Over NYC

Friday, November 21st, 2014

Penfolds Winery sets up shop in the Villard Mansion to introduce its latest vintage. Since 1991, Penfolds has been offering a unique after-sales service, assessing more than 120,000 bottles of Penfolds to-date through Re-Corking Clinics held around the world. This year, the brand’s 170th anniversary year, there were two American Recorking Clinics: New York and ... read more>

Treasury Wine Estates Presents Penfolds Lounge at Maritime Parc

Thursday, October 23rd, 2014

Treasury Wine Estates presented the Penfolds Lounge to top on- and off-premise accounts in New Jersey and key distributors. The event took place September 23rd at Maritime Parc in Jersey City and featured Penfolds Bins, Luxury and Icon wines poured for guests with music and passed hors d’oeuvres. Penfolds U.S. Ambassador DLynn Proctor poured and ... read more>

Treasury Wine Estates & Penfolds’ Peter Gago Get Busy in New York

Monday, June 23rd, 2014

On May 19th, Penfolds Chief Winemaker Peter Gago and Seth Hynes, Penfolds Brand Director, conducted distributor training with Empire Merchants, tasting Bin 8, 9, 28, 407 and 389. Treasury Wine Estates also invited sommeliers, buyers and retailers to a lunch at The Mark with Peter to taste some back vintages, and on May 20th, Penfolds ... read more>

Treasury Wine Estates ‘Winemakers on Tour’ Hits NY

Tuesday, April 22nd, 2014

Top California winemakers arrive in Metro New York for a weeklong ... read more>

Penfolds Kicks Off Latest Bin 9 100% Cabernet Sauvignon

Tuesday, March 25th, 2014

On February 20th, Treasury Wine Estates invited members of Empire Merchants’ On-Premise Sales Division to celebrate the launch of Penfolds Bin 9 2012 Cabernet Sauvignon. In addition to a tasting and webinar with Penfolds winemaker Peter Gago, attendees also enjoyed bowling at Chelsea ... read more>
 
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