32
Beverage Media
January 2013
NEW
PRODUCTS
&
PROMOS
crownroyal.com
SRP: $24.99
855-874-2394
broncowine.com
kahlua.com
SRP: $23.99
IT’S ALWAYS MIDNIGHT WITH
LATEST FROM
KAHLÚA
The newest expression from Kahlúa is
Midnight, a 70 proof blend of rum and black
coffee liqueur. The taste is bold with a hint of
sweetness. Meant to be served chilled as a
shot followed by a slice of fresh orange, this
is the midnight hour in liquid form.
ICONIC CANADIAN FLAVOR
INSPIRES LATEST
CROWN ROYAL
For Crown Royal’s first entry into the flavored
whiskey category, the brand created Crown
Royal Maple Finished. The classic Canadian
whiskey incorporates a touch of natural, light
and sweet flavor through a proprietary maple
finishing process. While a great base for
cocktails, Maple Finished is best served as a
shot or on the rocks. 80 proof.
SRP: $16.99
kobrand.com
SRP: $39.99
SRP: Price varies by state/market
tanteotequila.com
heinekenusa.com
TANTEO
INFUSES TEQUILA
WITH MEXICAN FLAVORS
Tanteo Tequila starts with 100% Blue Weber
Agave to create blanco tequila, but then
changes the game by infusing the spirit with
flavors of Mexico. The proprietary infusion
process utilizes fresh, local cocoa, jalapeño
and fruit for the award-winning portfolio which
currently includes Jalapeño, Tropical and
Cocoa.
PINOT GRIGIO PRODUCER
PIGHIN
LAUNCHES SAUVIGNON BLANC
Italian producer Fernando Pighin & Figli,
known for Pinot Grigio from Friuli, has
launched its first Sauvignon Blanc in the U.S.
with the 2011 vintage. Sauvignon Blanc fruit
is hand harvested and pressed in state-of-
the-art pneumatic presses and the wine is
produced without malolactic fermentation or
oak contact. True varietal character comes
through, with full flavor and length.
HEINEKEN
ADDS STRONGBOW
CIDER TO GROWING PORTFOLIO
The addition of Strongbow to the Heineken
USA family reinforces Heineken USA’s
leadership in upscale beer. Strongbow is a
crisp premium cider imported from the UK
that offers adults an alternative refreshing
beverage choice. As part of Heineken USA,
the #1 selling global cider brand is perfectly
positioned to capitalize on the surging
popularity of cider in the U.S.
CRUISE INTO GREAT TASTE
WITH
PINK TRUCK
The crisp blend for Pink Truck Wine is
composed of six varietals: Zinfandel,
Grenache, Syrah, Merlot, Mourvèdre and
Symphony. The wine comes from California’s
Northern Interior vineyards, known for well-
drained soil that allows fruit to hold acid. Pink
Truck, made in the Blanc de Noirs style, has
a bright jeweled color and crisp, refreshing
flavor. Pink Truck is marketed nationally by
Bronco Wine Co.
facebook.com/Tanteo
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