July 2013
Beverage Media
45
WINE
BUZZ
NEW CALI BLENDS
STAND OUT
FROM THE CROWD
The proliferation of kitchen-sink
blends has become dizzying, with the
bulk clumped in the $10-$12 range.
Brassfield Estate
, perched in the little-
known High Valley AVA of Lake County,
is making a case that the “splendid
blended” bar can and should be raised.
Brassfield’s “Eruption”—whose name
aptly evokes its volcanic soils—is
a mix of Syrah, Mourvèdre, Malbec,
Petite Sirah, Tempranillo, Zinfandel and
Grenache. Ripe but not just jammy,
supported by judicious oak and tannins,
it retails for $20 but has more intensity
and flavor interest than many single-
grape peers as well as pricier blends.
The $15 white “Serenity” (Pinot Grigio,
Sauvignon Blanc, Gewürztraminer) is also
a winner, with plush texture and fruity-
floral character.
brassfieldestate.com
NEW!
‘WINE FOLLY’
POSTERS MAKE COMPLEX
TOPICS SIMPLE & ATTRACTIVE
Once upon a time, framed maps of European wine regions were considered a
sign that a retailer was serious about “fine wine.” In today’s market, geography
still matters, but topics such as wine types/styles and food affinities—have
become more relevant to the customer shopping experience.
Wine Folly
, a
Seattle-based blog, has developed a series of colorful “infographic” posters that
make some of wine’s most complex concepts amazingly elementary. Suitable
for framing, the posters make attractive educational additions to a wine shop’s
walls—and with wholesale pricing available, you can sell them, too. Priced from
$15.95 SRP; wholesale minimum order $300.
winefolly.com
VINKARA
TAPS NEW
WINES FROM ANCIENT SOILS
Like many ancient wine regions that have been
rediscovered (think Greece, Israel, parts of
Spain), Turkey is just embarking on a major
quality revolution. One of the leaders of this
pack,
Vinkara
, has just hit American shores. As
is almost always the case, indigenous grapes
make the most interesting wines here, and
Vinkara focuses on Narince, a beautifully
aromatic white variety that shows tropical fruit
flavors and terrific acidity; and Kalecik Karasi,
a cherry-rich red grape that is Pinot Noir-like
in its delicacy and spicy earth profile. Both
retail for $15, with reserves at $25. Founded
in 2003 by Ardic Gürsel, Vinkara uses 100%
hand-picked estate fruit. Imported by Fine
Terroir Selections, the wines are currently in
CT, NJ and NY.
vinkara.com
DRINK PINK TO SUPPORT
CANCER RESEARCH
Liquid Geography
, the newest rosé from Spanish wine importer
Olé Imports
,
illustrates the perfumed, delicate side of Monastrell. “Location in wine matters,”
says Olé co-founder Patrick Mata. “Oftentimes, people associate the flavors
of a grape to be always the same. When grown in the higher elevations of
southeastern Spain, Monastrell grapes produce floral, uplifted and very elegant
wines.” All proceeds raised from the limited first release will be donated to
the T.J. Martell Foundation, a national non-profit dedicated to raising funds for
cancer research. SRP $12.
mgracias.com
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