Master Distillers from America’s great-
est whiskey brands.
The gala dinner was attended by
over 650 guests including industry
leaders, Ambassadors, government of-
ficials and the media. During the event
three new members were inducted
into the George Washington Spirits
Society. The 2012 inductees include:
Richard Leventhal, long-time chair-
man and CEO of Fedway Associates;
Robert M. Selby, president and CEO
of Kappy’s Fine Wine and Spirits; and
James C. Rees IV, president and CEO
of Historic Mount Vernon.
Heineken & Bollinger
In anticipation of the new James Bond
and building on a
year relationship with the Bond
franchise, Heineken is featuring Daniel
Craig’ Bond in a Heineken ad for the
very first time—augmented by an in-
teractive digital experience. Launched
in September, the interactive experi-
ence begins exactly where the TV
commercial leaves off, taking viewers
into a moving train somewhere deep
in snow-covered mountains, providing
them with the opportunity to “Crack
the Case” while protecting its con-
tents from ferocious Bond villains.
Bond film in which Champagne
Bollinger has been featured as 007’s
Champagne of choice, beginning
Live and Let Die
in 1973. Wil-
liam Terlato, president and CEO of
Terlato Wines International, the ex-
clusive importer of Champagne Bol-
linger for the United States noted,
We believe that this collaboration is
the longest-running brand marketing
partnership in the film industry.”
WINES OF CHILE LAUNCHES
has launched a new website dedicated
specifically to the needs of the trade.
WinesOfChileUSA.com includes a
comprehensive and detailed suite of in-
a c c e s s t o a
large gallery of downloadable photos
by award winning photographer Matt
Wilson, and more.
Top: John McDonnell, Patrón and DISCUS;
Robert Selby, Kappy’s Fine Wine and Spirits;
The Honorable Frank Keating.
Bottom: Richard Leventhal, Fedway
Associates; and The Honorable Frank Keating.